Why your team will love working with Aiden

On average, it takes 2 weeks for our customers to launch their first product finder, with many going live in a matter of days. 

The platform itself is designed to be fast and intuitive, so your team can build, test, and publish without technical support.

And you’re never on your own: our customer success team guides you through setup, shares best practices, and helps you get to impact quickly.. For example, MediaMarkt launched 48 Aiden product finders in just six weeks.

Aiden combines generative AI with your product and category knowledge to create a digital sales advisor.

Our AI helps you turn complex product information into natural, human-like guidance: asking the right questions, interpreting answers, and recommending the best-fit products based on your commercial and category logic.

The result: advice that feels personal and conversational, yet remains fully aligned with your business goals.

Aiden connects directly to your product catalog through a product feed. Once your feed is imported, you define how products match with customer answers using simple matching rules.

These rules determine when a product is a perfect, good, neutral or bad fit. You set them once and they’ll automatically apply to any new products added to your catalog. Need more control? You can also fine-tune matches manually or in bulk with just a few clicks.

This way your product finder stays up to date, accurate and fully aligned with your assortment and commercial strategy, without relying on developers or complicated integrations.

Goals and results vary per store and setup,but stores that use Aiden see measurable impact fast. On average, Aiden product finders reach 91% completed sessions, a 62% click-through rate, and 8% revenue uplift on pages where they’re active.

Beyond the top line impact, guided selling also helps to reduce returns, lower pressure on your CS team, and generates valuable zero-party data with direct insight on what shoppers actually look for.

These insights feed back into your e-commerce strategy, leading to a smoother buyer journey that performs better for both your customers and your bottom line.

Without a doubt! Aiden’s Impact Dashboard gives exact insights into what happens after a shopper uses your product finders. Find out how many people received advice, what they clicked, and even discover which products they decided to buy. 

Unlike Google Analytics, everything is visible directly in Aiden, no complex setup or unreliable sampling applied. You can track whether customers bought the recommended product, a variant, or something completely different, and measure the conversion rate from advice to purchase.

This gives you a clear picture of the real impact without leaving the platform.

Our partnership doesn’t stop at go-live. From day one, Aiden’s guided selling specialists work alongside your team to monitor performance, share insights, and identify opportunities to increase impact across categories and channels.

You’ll have access to proven best-practice playbooks, benchmarking data, and proactive support to help you continuously improve results. We combine hands-on guidance with scalable expertise, ensuring your Aiden apps keep delivering as your strategy and business evolves.

No. Aiden is designed so your commercial and e-commerce teams can operate it independently. Once the initial setup is complete (usually within 1 day), no dedicated development capacity is needed. With Aiden AI, your team can create and adjust product finders, fine-tune logic, and update visuals, all without touching code.

We handle all platform updates, performance optimizations, and new feature releases on our side. And when you do need deeper technical or strategic support, our specialists are available to advise and assist.

In short: Aiden keeps the technology light and the control in your hands, so your teams can focus on creating the best shopping experiences, not maintaining software.