We help you so you can better help your customers
Aiden - the expert in guided selling and product finders.
Used by leading e-commerce businesses
Hi, can I help you find anything?
Aiden was born out of the frustration that consumers are left to fend for themselves when shopping online. Whether it's about choosing a nice gift, the right drill or appropriate insurance. Surely it should be possible to support people digitally in this regard (see also: the offline store).
This vision forms the basis of what is now a full-fledged software solution focused on guided selling.
Meet our bright minds
With 100+ years of collaborative e-commerce experience, we are here for you!
Your pretty face here?
We're always looking for smart, curious and talented people. Check out our job openings and apply right away!
Customers who aren't sure won't buy
E-commerce can and should be better. We promote this with advice and action.
In 2019, we organised our own conference: BY-THE-HAND. In 2020, we went the extra mile. Or actually, a whole bunch of miles: we've written a book!
The first edition is in Dutch, but an English translation is to follow.
Do you want to order the book right away? Great plan! You can do so on publisher's website, Bol.com or Managementboek.nl.
Stop losing customers to choice paralysis
Help doubting customers by automatically offering tailored advice, achieving 2.5 times more conversions.