Aiden vs Neocom:
make an impact with guided selling
Want to win in e-commerce? Then it's all about delivering a seamless, personalized shopping experience. Guided selling makes that possible by bringing in-store shopping advice to e-commerce.
Aiden and Neocom are both providers of guided selling software, but each platform offers unique solutions. What's the best choice for you? We'll take you along in a detailed comparison.
First things first!
What's the biggest difference between the two platforms? Simple: vision and experience.
Aiden
Aiden is the #1 guided selling provider in Europe. The platform was born from the vision “Customers wo can't decide, won't buy”. After writing a successful book with that title, it only made sense for the founders to tackle the challenge by building guided selling software.
Just 3 years later, Aiden is used by 200+ leaders in e-commerce with more than 3,000 product finders — with an NPS of +83.
Neocom
Neocom.ai is a guided selling platform that helps e-commerce businesses lead customers to the right products through personalized, conversational experiences.
Using generative AI, Neocom turns complex product data into tailored dialogues that guide customers based on their needs and preferences.
Why e-commerce leaders choose Aiden
It all sounds great, doesn't it? But Aiden users are much better at telling you why they love our guided selling software so much.
Demian Bake
Digital Marketing Manager
Daniël Bennik
E-commerce Manager
Jeroen Bonnemaijers
Owner Brandpreventiewinkel
Used by 200+ e-commerce businesses
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Why choose Aiden?
While Neocom offers an easy-to-use platform with pre-made conversations and strong analytics, it falls short in product data management and offers limited CDP integrations. In contrast, Aiden’s guided selling platform is built for flexibility and scale, with AI-driven conversation flows that are easy to build, integrate effortlessly with your CDP, ESP, and e-commerce platform, and deliver measurable impact from day one.
Personal and nuanced product advice
Only with Aiden's software is it possible to provide truly personal and nuanced product advice. This results in 91% completed sessions, an average CTR of 60% and a conversion uplift of, on average, 2.5x.
Europe's most used guided selling software
With more than 1,000 live product finders, Aiden is the most used guided selling software in Europe. Great for us, but also for you! That's because you benefit from all the best practices, insights, data and A/B tests that we collect and carry out.
Advice from the leading guided selling experts
Aiden was built by the leading experts in the field of guided selling. With insights from 100+ online stores, countless A/B tests and an in-house team of developers and specialists, you'll receive the playbooks for the best results.
Joey van Wettum
Managing Director, Leylines
Stop losing customers to choice paralysis
Empower your shoppers with tailored product advice (at scale) to significantly increase conversion rates.
