Bug fix

Events-based analytics

November 11, 2021

This one's a biggie! Today we're launching an all new way to integrate your Aiden app(s) with your Google Analytics account — and, if you wish, even your CRM.

With our events-based analytics integration, you can now gain customer insights on both an aggregate and unique user level*.* For example, you can see which answers a specific user gave, and which products were recommended to them.

By saving this data in Google Analytics and/or connection it to a CRM application, you can create enriched customer profiles and leverage your guided selling app(s) for marketing automation.

To read more and get started, check out our updated analytics tutorial: Gather customer insights. As always, feel free to reach out to if you need any help to set this up.

Stop losing customers to choice paralysis

Help doubting customers by automatically offering tailored advice, achieving 2.5 times more conversions.

We're happy to share our advice, completely free of charge