Events-based analytics
This one's a biggie! Today we're launching an all new way to integrate your Aiden app(s) with your Google Analytics account — and, if you wish, even your CRM.
With our events-based analytics integration, you can now gain customer insights on both an aggregate and unique user level*.* For example, you can see which answers a specific user gave, and which products were recommended to them.
By saving this data in Google Analytics and/or connection it to a CRM application, you can create enriched customer profiles and leverage your guided selling app(s) for marketing automation.
To read more and get started, check out our updated analytics tutorial: Gather customer insights. As always, feel free to reach out to support@aiden.cx if you need any help to set this up.
Own the advice layer before someone else does.
Shoppers are going to ask AI what to buy. Make sure your brand has the answer.
